Indiana Beverage, Strack & Van Til and MillerCoors Support St. Jude Children’s Research Hospital

By: Indiana Beverage Last Updated: April 17, 2017

St-Jude-Childrens-HospitalStrack & Van Til is partnering with MillerCoors and Indiana Beverage to raise funds in support of the St Jude Children’s Research Hospital. The St. Jude Give thanks. Give hope. Campaign encourages shoppers to participate by donating $1 at the register for a “Pin Up” to support the lifesaving mission of the hospital. Customers can participate at any of the Strack & Van Til, Ultra Foods and Town & Country Market stores from April 17th – 30th.

Through the St. Jude Give thanks. Give hope. Campaign, customers are encouraged to donate $1 or more at the register to support the lifesaving mission of the hospital. In exchange for a $1 or more donation at checkout, patrons will receive a spring-themed paper pin-up featuring a St. Jude patient. Thanks to generous donations through programs like St. Jude Give thanks. Give hope St. Jude has the freedom to focus on what matters most – saving kids regardless of their financial situation. St. Jude has helped push the overall childhood cancer survival rate from 20 percent to more than 80 percent since it opened more than 50 years ago. By sponsoring a pin-up, shoppers are doing more than giving money, they are helping to save lives.

One hundred percent of the donations raised during this campaign go directly to the hospital, which is where doctors often send their toughest cases because St. Jude has the world’s best survival rates for some of the most aggressive forms of cancers. Families never receive a bill from St. Jude for treatment, travel, housing or food – because all a family should worry about is helping their child live.

“Over the past five decades, St. Jude Children’s Research Hospital has worked tirelessly to enhance the lives of children battling cancer. This outstanding organization genuinely helps families fight to save the lives of their children without being held back due to financial constraints. We are thankful for their passion to serve our communities and welcome the opportunity to aid such a worthy cause.

Continuing the mission of St. Jude is both an honor and a priority for Strack & Van Til. Last year’s campaign raised more than $50,000 and could not have been accomplished without the partnership and support of MillerCoors and Indiana Beverage. We look forward to teaming up with them again this year for another successful campaign.” – Ashleigh Marlow, Public Relations at Strack & Van Til

“Since 1992 Team Indiana Beverage and MillerCoors distributors throughout the country, with the help of retail partners, such as Strack and Van Til, have raised millions of dollars for St. Jude Children’s Research Hospital. About 7,800 active patients are seen at St. Jude yearly, most of whom are treated on a continuing outpatient basis as part of ongoing research programs. We are grateful to Strack and Van Til and their generous customers for making a difference in the lives of these children and families. Because of the remarkable pioneering research and treatments invented at St Jude and the generosity of our partners and others, the future is brighter for so many! Today, as one example of success, children treated at St. Jude for acute lymphoblastic leukemia, have a 94 percent survival rate, the best worldwide outcome for that disease. We are truly blessed to participate in this very worthwhile endeavor. “- Judy Leetz Vice President Indiana Beverage.

About Indiana Beverage
Indiana Beverage is a beverage distributor who has been delivering the difference since 1939. Headquartered in Porter County, Indiana with approximately 270 employees, Indiana Beverage provides quality service to its customers by promoting the responsible use of its products. For 78 years, Indiana Beverage has been dedicated to its core values of: passion, respect, integrity, commitment, and excelling. These values and the company’s success are shared by every member of Team Indiana Beverage. For more information about Indiana Beverage visit www.indianabev.com. You are invited you to follow Indiana Beverage on Facebook, Twitter, and Instagram at 219Beer or 574Beer.

About Strack & Van Til
Founded in 1960 Strack & Van Til is a grocery retailer focused on providing high-quality products in a unique and inviting atmosphere with a high level of customer service. The company currently operates in various locations in 2 states (Illinois and Indiana) under the banner names Strack and Van Til, Ultra Foods and Town and Country Market. Strack and Van Til is an equal opportunity employer.

For more information about Strack and Van Til, please contact Ashleigh Marlow, Public Relations at 219-961-9203 or by email at Marlowar@s-vt.com

About St. Jude Children’s Research Hospital®
St. Jude Children’s Research Hospital is leading the way the world understands, treats and defeats childhood cancer and other life-threatening diseases. It is the only National Cancer Institute-designated Comprehensive Cancer Center devoted solely to children. Treatments invented at St. Jude have helped push the overall childhood cancer survival rate from 20 percent to 80 percent since the hospital opened more than 50 years ago. St. Jude is working to drive the overall survival rate for childhood cancer to 90 percent, and we won’t stop until no child dies from cancer. St. Jude freely shares the discoveries it makes, and every child saved at St. Jude means doctors and scientists worldwide can use that knowledge to save thousands more children. Families never receive a bill from St. Jude for treatment, travel, housing or food – because all a family should worry about is helping their child live. Join the St. Jude mission by visiting stjude.org, liking St. Jude on Facebook (facebook.com/stjude) and following us on Twitter (@stjude).