Pink Friday celebrates small businesses in Valparaiso
Published: November 22, 2024
Valparaiso’s second annual Pink Friday event, held the Friday before Thanksgiving, marked another milestone in the city’s celebration of small businesses. Introduced to the area by Kasey Hoag, owner of Six Cypress Boutique, the event has quickly become an anticipated pre-holiday tradition for both residents and visitors. Pink Friday, a nationwide initiative, shines a spotlight on small businesses, encouraging shoppers to support their local communities ahead of the holiday season.
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