Excitement is in the air. The street is lined with lawn chairs, blankets, strollers, eager children and everyone is straining to get the first glimpse of the approaching parade. The scene is the same whether in rural Indiana or Orlando Florida. Who...
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A two-part “Great Service Fanatic” card is one way Disney recognizes employees for a job well done. Filled out with accolades by leaders and fellow employees, one copy is dropped into a Great Service Fanatic box and one copy goes directly to the...
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The magic and enthusiasm of the Disney Institute workshop is over, now what? This blog is about exactly that, for a small bulk mail business in Indiana. His name was Carlos, he came from Chicago, Illinois, worked at Walt Disney World for 5 years and...
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I came across this email that I sent to the Disney Institute shortly after attending their course. It still makes me smile. I was a participant in your first 5-day Value Chain in May 2008. I want to thank you for this marvelous course and superb...
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The magic and enthusiasm of the Disney Institute workshop is over, now what? This blog is about exactly that, for a small bulk mail business in Indiana. By day three of the workshops, my head was spinning with ideas. I was waking up before sun rise...
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The magic and enthusiasm of the Disney Institute workshop is over, now what? This post is about exactly that, for a small business in Indiana. Ever wonder why you get that magical feeling when you are at Disney, thinking of going to Disney or even...
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This post is about how the Disney Institute influenced a small business in Indiana. One interesting exercises at the Disney Institute workshop was to choose one particular vision for your company and how you plan to implement that vision. I chose to...
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During the Disney Institute workshop, we were instructed to list the points of contact with our customers. A point of contact is any representation of the company that a person comes in contact with; phone calls, meetings, brochures, even your...
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I really wanted to attend a Disney Institute workshop so I added it to my vision board. Locating the D.I. website was easy enough, deciding on which course was not so easy. My dilemma was two-fold: justifying the cost and which course would have the...
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Direct mail is one of the best forms of advertising to precisely pinpoint your target and give you measurable results. It's precise, it's effective and it's infinitely flexible. Not everyone reads a newspaper, not everyone uses a computer but...
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